Running a Candle Making Workshop - Soy Candles

Private Candle Making Parties & Demonstrations

I prefer these to normal "Candle Parties". I would rather have a group of people wanting to learn how to make candles rather than just watching me explain the benefits of Soy Candles. You can certainly still set up as if you were running a normal party plan. This will get participants excited about what they can make & buy.

Kids Workshop

I prefer to take bookings on a pre-paid basis. I don't charge a large amount, usually but at least I know my time and the candle making kit I provide is paid for before I get there.

The most enthusiastic hostesses are ones that have purchased from you already. Always promote the fact that you can conduct candle making classes/parties with all your sales.
Here are some simple steps to follow:

1/ Your hostess should invite 8-10 people over for coffee, cake and candle making. Remember they may invite 10, but 5 may turn up. This is why it is important to take bookings.
2/ The hostess is free. Guests are charged approx to cover the costs of the candle.
3/ While you have your wax melting, do your introduction to soy candles and show the guests how to prepare their containers.
4/ As this is an introduction, limit the fragrance and colour selection to a couple. You want to get their interest, not to a full blown class. (That's another opportunity)
5/ When the wax is ready, get the guests to pour their own candle.
6/ While the candle is cooling you have the opportunity to promote your own candles, what you have to offer in the way of products, kits, accessories etc.
7/ Have your order form, brochures and business cards available. Remember, the introductory class is simply a way to get their interest. What you do with it, is up to you.
The alternative to these simple classes is to conduct a full candle making class through an Adult Learning Centre, Neighbourhood House, etc

I also provide a simple Power Point presentation on CD, so that participants have the all the information they need to keep in touch.

Although the income from such candle making parties is not huge, I use them primarily to promote the benefits of SOY Candles and of course my business for soy candles.

Running a Candle Making Workshop - Soy Candles

Kids Workshop